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How To Find Feedback For Your Restaurant Online Marketing?

As per the, 77% of customers trust customer reviews more than the options of professional critics (23%). This means a good reputation is crucial for the success of your restaurant online marketing strategy.

In addition, the opinions of your customers may come in handy when it comes to the growth of your business and crisis prevention. For example, 3 out of 4 customers will not have dinner at a place with negative feedback about its cleanliness. This data should be sufficient to keep you motivated to maintain tidiness in your restaurant.

Customer feedback is without a doubt one of the most important parts of your restaurant online marketing. Have you ever wondered where the best places are to discover it?


There are over 2.27 billion active monthly users on Facebook. It makes this Social Network a great place to share reviews and ratings about your favorite restaurants.

Every day, users take time to check the reputation of restaurants on Facebook or sum up their visit some place with a remark. Make sure to follow feedback about your food business regularly.

Responding to negative and positive comments will show that you care about each visitor of your restaurant.

TripAdvisor Reviews

TripAdvisor is well known, particularly among travelers all over the world. Travelers share a lot of feedback there for example, about interesting attractions about various places, pleasant hotels and great restaurants.

First of all, check whether your food establishment is available on TripAdvisor with all the information. Then, do your best to visit the page at regular intervals and carefully read travelers' opinion of your restaurant.

Opinions On Online Food Ordering Portals

In case if your restaurant co-operates with a food ordering portal, your customers can also share reviews on their websites. In this way, remember to check the feedback on such portals also.

In fact, remember that most of the time using an online food ordering system is more beneficial for your business than choosing food ordering portals.

When you are choosing for a portal alternative, the options of customers are sent directly to your administrative panel. Thanks to this, only you see them and are, because ready to respond before one possibly negative remark spreads across social media.

Feedback On Your Restaurant’s Website

It may seem quite obvious but remember to check and respond to opinions of customers on your restaurant page. Connect with those customers particularly well because this page is something which directly represents to you.

You may consider including a couple of appealing testimonials on your site. In any case, if you do not want to have comments there, consider sending the customers, for example, to your Facebook profile.

Comments At The Restaurant/by Delivery

Restaurant online marketing definitely plays an important role but the servers should always respectfully get some information about their thoughts at the restaurant too. It is a good opportunity to have a live discussion and quickly react to each possible complaint or request.

Make sure that people who deliver meals from your place of business are respectful and tune in to customers as well. Try to gather feedback from them at least from time to time.


As per, 1 out of 3 customers would never eat in a restaurant with under 4 stars on an online review. Loosing 33% of your guests would not be good. Always include feedback in your restaurant marketing plan.


Lauren Deol

Lauren Deol is Takeaway Genie's Content Strategist. She writes about the trends, tips and other things that enable customers serve better and be more helpful awesome overall. She also writes about the need and importance of having a website for a takeaway business to run their business successfully.